One of the most important things to keep in mind is that your writing must be appropriate for your audience. You have to use terminology that makes sense to your readers.

When you become a professional in a particular field, you learn the language of that field. As a professional, people hire you to work on their behalf because you have knowledge and skills that they don’t possess. Therefore, you will often find yourself communicating in writing with people who don’t know the language of your field. Your writing has to make sense to the people who read it.

• If you are a medical billing professional, you know what ICD9, HCFA, and CPT mean.
• If you are an accountant, you know the difference between a 1099, W-2, W-4, W-9, and K-2 form.
• If you are an IT professional, you speak in terms of servers, routers, and hubs.
• If you are a web developer, your language includes terms like .net, PHP, PPC, monetizing, and URL.
• If you work in a hospital setting, your vocabulary includes terms like DNR, PRN, and QID.
• If you are a statistician, such terms as chi-square, mutually exclusive, regression analysis, and standard deviation are parts of your every day vocabulary.

Chances are that several of the terms you just read don’t make any sense at all to you. When you write, you need to look closely at your messages, to make sure that you aren’t using terms that your readers aren’t likely to understand.

You know what you mean. Make sure your writing stands on its own, so that your readers will also know what you mean. That’s what good writing is all about.

source: DailyWritingTips

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